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The Cook's Warehouse Headlines New Additions to Peachtree Station in Chamblee

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Progress at Peachtree Station in Chamblee
Whole Foods-anchored center adds to roster, gets closer to opening 

Peachtree Station, previously known as Peachtree Crossing, has secured a number of additional tenants to open in its upcoming Chamblee development.  The development, first reported exclusively by myself and Trey Benton of The Brookhaven Post in early 2015, will be anchored by a 45,000 square Whole Foods Market but will also include over a dozen other tenants.   

Previously announced tenants including YEAH! BURGER, Chipotle Mexican Grill, Tokyo Belly (new concept from the owners of  The One Sushi),  Zoës Kitchen, and Taqueria del Sol are all still coming.  Octane Coffee and Pie Fie Pizza have both pulled out of the project.  A drive-thru Starbucks will open in the project in place of an outparcel previously marked "bank." There is no quick serve pizza replacement for Pie Five which may be a good thing, considering it, Uncle Maddio's Pizza, and others in the crowded segment are struggling.  
The Cook's Warehouse founder & CEO Mary S. Moore with her GC in her future space 
In addition, The Cook's Warehouse will open a new store to the right of Whole Foods in a portion of the center previously marked for "junior anchor/major tenant B." The new Cook's Warehouse will serve as a replacement for the store that closed early last year at Brookhaven Station. When the Brookhaven location closed, The Cook's Warehouse founder & CEO Mary S. Moore pledged to return to the area should they be able to find a larger space with a better parking situation. While the new store is officially in the City of Chamblee, it's barely two miles from the old location and hopes to serve the same market.   

While the former store was a co-branded location with Sherlock's Wine Merchant, the new store will exclusively be The Cook's Warehouse.  The new Cook's Warehouse be 4,500 square feet, 50% bigger than their shared portion in Brookhaven. The larger space will provide the retailer greater flexibility in offering more products and will also include the company's popular cooking school/classes.  Cook's Warehouse already operates additional Atlanta area locations in Ansley Mall, Decatur and Merchant's Walk in East Cobb, another Whole Foods-anchored center.  

A new to market chain of  "natural & holistic" pet food called  Hollywood Feed is also opening in the center. Based in Memphis, Tennessee, Hollywood Feed was started (bought & rebranded) by a former AutoZone executive vice president and is essentially a boutique Petco, serving only dog and cat owners.  A PetSmart was originally rumored to be taking the junior anchor space, but Hollywood Feed should fit the center well.  

A Los Angeles-based pilates franchise is also coming to the development.  "Founded in 2007 and franchising since 2012, Club Pilates is the nation’s largest and fastest-growing Pilates franchise." In addition to the Brookhaven location, other Club Pilates studios are reportedly coming to Alpharetta, Atlanta, Johns Creek, Roswell, Sandy Springs and Virginia  Highland, according to the business's website.  I revealed plans for the chain's Buckhead and East Cobb locations last week.  

Future home of Chipotle Mexican Grill, Verizon & Zoës Kitchen
CRS Outdoor, a new retailer described as being similar to Mountain High Outfitters and RAK Outfitters, will also open in the development in a space next to Cook's Warehouse.  

Other confirmed tenants include Great Clips, Menchies, Verizon, T-Mobile, Banfield Pet Hospital, Luxury Nails, Carriage Cleaners, Pacific Dental, Hand & Stone Massage and Facial Spa, AFC Urgent Care and an all important Mattress Firm.  

The center is almost completely leased with only a few small spaces remaining.  A waxing studio and eyewear retailer are both likely coming to the development but do not yet have leases signed.  

Sources tell me the first tenant openings are expected in April / May 2017. 

What opening is most exciting to you?  Are you surprised that Octane is out and Starbucks is in?  When is comes to groceries, at which store do you shop most?

Please share your thoughts below.  

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