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| The former Lettuce Souprise You that will soon be the new home of Grub Burger Bar |
College Station, Texas-based Grub Burger Bar is adding a second Atlanta location. The new Grub will open at Brighten Park, fka Loehmann's Plaza, near the corner of Briarcliff and North Druid Hills Roads. This deal has been in the works for months and became final this week.
The new Grub will replace longtime tenant Lettuce Souprise You which closed July 31st.
Lettuce Souprise You was started by entrepreneur David Dubrof in 1987 and once had a number of locations around metro Atlanta. Lettuce Souprise is very similar to Sweet Tomatoes. In some cases, the lunch and dinner-centric eatery partnered with Caribou Coffee which did the bulk of its business in the morning. The partnership eventually failed, and did the concept, after changes in ownership and management. (The former Lettuce Souprise You at Cumberland Mall is today a Jason's Deli while the former co-branded location in south Buckhead is home to El Azteca.)
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The Loehmann's Plaza/Brighten Park location marked the chain's last remaining metro location. Interestingly, although I have reason to believe LSY had not been doing well, a message posted to their facebook page indicates they are looking at reopening, somewhere, sometime in the future.
Grub Burger Bar's main menu offers a variety of certified Angus beef burgers as well as "burgers that don't moo" like salmon, chickpea, turkey and chicken burgers. Grub also offers a variety of salads, sides, and shakes of both the typical and boozy varieties. One offering that Grub touts that differentiates them from other gourmet burger joints is that they bake their buns from scratch every hour.
Most Grub burgers are 7 ounces and basically no burger costs more than eight bucks.
The 4,000 square foot Lettuce Souprise You space will receive a complete renovation and should open in February, according to Grub market partner Curt Steinlage. According to Steinlage, Brighten Park's new anchor The Fresh Market should open in April or May. Zoës Kitchen opened in the center earlier this year, replacing what had formerly been a liquor store.
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| Atlanta's first Grub at Akers Mill |
The first Atlanta area Grub opened in Akers Mill shopping center this past April. Sources say at least two additional Grub locations are in the works for OTP markets.